Dimitar Kondev
SEO Consultant @ SunriSEO
hi👋 my name is
Nikolay Krastev
An SEO consultant for iGaming and B2B SaaS. I help companies build sustainable organic traffic through entity alignment and topical authority. As an SEO specialist, my goal is to always focus on successfully improving brands’ presence online. Aside from search engine optimization, I’m also a digital marketing consultant.
50
PROJECT COMPLETED
20
HAPPY CUSTOMERS
1+
YEARS IN SEO
about me
HEY 👋 I'M NIKOLAY, AN SEO CONSULTANT SPECIALIZING IN iGAMING, AFFILIATES, AND B2B SaaS 🌐 I BUILD ENTITY-ALIGNED SEO STRATEGIES FOR OPERATORS, AFFILIATES, AND SOFTWARE COMPANIES IN REGULATED MARKETS 🎯
Certificates
SEO services
How I Help Clients Grow
SEO Growth Audit
A comprehensive diagnostic that uncovers what’s holding your organic traffic back, with a 90-day prioritized roadmap to fix it. Starts from €3,000.
SEO Growth Engine
Monthly strategic partnership: content briefs, technical health monitoring, link strategy, and team coaching. Three tiers from €4,500/month.
Fractional Head of SEO
Senior SEO leadership embedded in your organization at a fraction of the cost of a full-time hire. Strategy, execution oversight, and C-suite reporting.
SEO Coaching & Training
Build your team’s SEO capability through structured coaching, workshops, and hands-on mentorship. Available standalone or within retainer packages.
How I Drive Growth: A Data-Led SEO Framework
Every engagement follows the same structured process: Diagnose, Strategize, Execute. Built on entity alignment and topical authority methodology.
Moving beyond checklists to create sustainable search authority.
- Discovery & Entity Alignment – We begin by defining your brand’s “Entity” in the search graph. I analyze your current market positioning and identify the high-value “fan-out” queries your competitors are currently winning.
- Technical & Semantic Audit – I conduct a deep-dive audit that goes beyond surface-level errors. This includes Core Web Vitals, crawl budget efficiency, and a Semantic Gap Analysis to find exactly where your content is failing to satisfy modern AI search intent.
- Integrated Search Strategy – No more “keyword stuffing.” I build a roadmap focused on Topical Authority. We map out content clusters that establish you as the definitive source in your niche, whether that’s in high-risk iGaming or competitive B2B SaaS.
- Execution & Iterative Growth – SEO is not a “one-and-done” project. I work with your team to implement changes, monitor AI Overview (SGE) visibility, and pivot strategy based on real-time data and search engine algorithm updates.
Credentials
- Published contributor – “iGaming SEO: The Truth About Advanced SEO for Online Gambling“
- Nominee – iGaming IDOL, SEO Idol of the Year
- Founder – SEO Fellas Ltd
- Featured in – Lifewire, Salesmate, GoodFirms, AllBusiness
Here, I, Nikolay Krastev, am featured
I've known Nikolay for 8 years already and he is a big friend of mine. I know him well and I can recognize his qualities clearly. I can recommend him in a wide range of aspects because Nikolay is an amazing professional who strives for excellence. His SEO and Marketing knowledge are very deep and I was a witness to his rapid growth in the field for the last few years. He helped me a lot with my first steps in the SEO world and he continues to do so.
You may consider yourself lucky if you happen to work with someone like Nikolay. He is positive, open-minded and super proactive as he is pursuing your business goals in an organized and consistent way. He is persistently hungry for knowledge and new ways to optimize results and improve your project outcome. Nikolay is the type of person you should pray to have in your digital marketing team.
It's been a pleasure having the chance to work with Nikolay closely on a variety of projects. It has always amazed me how quick he is to find solutions to difficult situations and how he always knows what to do next. You might even say that he gets excited about challenges. I believe Nikolay is a professionalist and anyone that gets the opportunity to work with him is a lucky guy!
Testimonials
feedbacks
Nikolay is great to work with. Whenever there is a need for a reliable SEO expert, I know who to turn to or recommend. His power in finding the right solution to any problem is priceless. We've been working on a few projects together and I've seen first-hand how dedicated he always is and how firmly he understands the SEO world. He has technological skills, he’s great with time management and of course, his communication skills ease the process greatly.
Niki is self-motivated, loves to learn new things, a positive and bright person. It is truly fortunate that we started the Wow adventure together and after 2 years, he is still an important member of the #WowTeam. He is determined in his work and always tries to find the best solutions for optimizing and improving the performance of the site.
I want to share my incredible experience with Nicky, who worked on the SEO for my site, Lora Wild Photography. Nicky not only did an outstanding job, but he also brought a wealth of skills, ingenious tips, and creative ideas that truly transformed my site. His ability to explain complex concepts in a simple and comprehensible way really impressed me. He is a true professional who knows what he's doing, and it shows in the results! I am immensely grateful for his valuable help and professionalism. He is simply amazing!
