About Nikolay Krastev
As an experienced SEO consultant and digital marketer, Nikolay Krastev specializes in various industries, including gambling and law firms.

Nikolay Krastev is a Bulgarian SEO consultant and expert with over 5 years of experience.
He is the founder of SEO Fellas, a boutique SEO consulting firm that specializes in providing cutting-edge SEO solutions to companies. He has a deep passion for digital marketing and SEO and is dedicated to helping businesses, marketing agencies, and startups grow through his in-depth knowledge and expertise.
- Superpower: Always finding new SEO tools.
- What makes him smile: The beach, the waves, the ocean.
- Reading case studies during the day and fighting for web improvements, user value, and organic visibility at the night.
- Fun fact: More tasks completed than Marvel's movies!
My Experience
2023
Head of SEO at Growth Leads
As the Head of SEO, I ensure that our SEO strategies align with the overall goals and objectives of the business to attract the expected social value.
2022
SEO Product Owner at Growth Leads
I coordinated and managed multiple iGaming-affiliate websites and assets, while also leading a team of employees and freelancers. My responsibilities included project planning and execution, website optimization, content production, market analysis, budget planning, and reporting to the company’s C-level management. I utilized my skills in SEO, technical SEO, content marketing, conversion rate optimization, and on-page SEO to grow traffic and revenue through various traffic sources and optimize user conversion.
2019
SEO Specialist at CasinoWow
I worked in the iGaming industry as an SEO specialist where my responsibilities included using CMS to manage new content, optimizing content for search engines, performing daily tasks according to the workflow management system, reporting achieved targets to senior managers on a monthly basis, reporting technical issues to developers, and improving backlink profiles through link building. I utilized various SEO tools such as Ahrefs, Screaming Frog, Website Auditor, SEMRush, Copyscape, SurferSEO, GA, GSC, GTM, and Bing Webmasters. My skill set includes On-Page SEO, Off-Page SEO, Technical SEO, and Search Engine Optimization.
2017
Freelance Digital Marketing
I have experience in Google Ads, blogger outreach, competitor backlinks analysis, keyword research, and creating SEO-friendly content across various industries including iGaming, Gambling, Auto, Travel, Franchises, B2B, and B2C. I have used tools like Ahrefs, SEOquake, Screaming Frog, and worked with webmasters to optimize client’s campaigns and scale website metrics. Additionally, I have utilized HARO for digital PR and provided progress reports with opportunities.